Showing posts with label erik holladay. Show all posts
Showing posts with label erik holladay. Show all posts

Sunday, January 6, 2013

Marketing Expertise Mind Map - January 2013

Erik Holladay's Marketing Expertise Mind Map, January 2013.
Erik Holladay's Global Marketing Skills and Experience, not including Sales Experience.
I've been wanting to post a mind map of this kind for some time. This is a first attempt and I hope to polish it up as time goes on. Mind maps are excellent tools to help gather and understand diverse, complex tasks, projects and responsibilities  If you've ever wondered how to show your management (and yourself) what it is you do 60 to 70 hours a week, a mind map is a great start. Adding a mind map was part of my collection of New Year's Resolutions, the marketing mind map was in the top 10. Only 9 resolutions to go! 

A larger .pdf version of this mind map is available upon request. You can also view my professional profile on Linkedin at: http://www.linkedin.com/in/erikholladay  

May you and your loved ones have a happy, healthy, and prosperous 2013!
Best Regards; Erik Holladay

Thursday, May 21, 2009

Professional Profile of Erik Holladay


Erik Holladay Professional Overview:

Twitter: @ErikHolladay
Linkedin: http://www.linkedin.com/in/erikholladay

Skilled, high-energy professional with a strong, unbroken track-record of success in technical sales, B-to-B marketing, and business development.

My expertise includes USA and International Sales, B-to-B marketing, industrial, technical, and business development, driving in top-line revenues at high margins in a cost-effective manner. Customers range from major international corporations to large national companies and smaller localized firms.

I understand marketing and sales, generating significant numbers of quality enquiries for the sales funnel that convert to new sales and tactical and strategic business project opportunities, from $1,000 sales to Million Dollar projects.

My expertise in Web B-to-B marketing and Search Engine Marketing brings Intertek tens of thousands of quality business enquiries across global markets and languages each year, producing millions of dollars in profitable top-line organic growth.

Similar success is achieved by attracting executive and high-level decision-maker enquiries for key strategic project and acquisition opportunities.

I have significant experience with successful Search Engine Optimization, Adwords, PR, CRM Integration, Sales Funnel Activity, Advertising, Trade Shows and other marketing channels across industries, markets, languages and geographies.

My marketing work, combined with a strong professional work-ethic, results in the demand generation of thousands of quality enquiries on a global basis, which convert into profitable business for the Intertek business units I represent.

Marketing and Sales Strengths:
Marketing, business development, lead generation, search engine marketing, SEO optimization, B-to-B marketing, B-to-B Sales, strategic and tactical marketing and business development, trade show management, sales management, adept multi-tasker, proven top 10% performer for sales and marketing, and more.

I know how to both market and sell services and products, often with complex and technical features and benefits.

Industries:
Chemical, Oil & Gas, Refining, Electronics, Micro-electronics and Semiconductors, Pharmaceuticals, Mining, Construction, Biotechnology, R&D, Materials, Food & Agri, Laboratory, Academia, and other diverse manufacturing, and more.

See more details at: http://erikholladay.blogspot.com/p/cv-for-erik-holladay.html

Updated December 2016