Revive Stagnant Paid Search Campaigns: Brian Geddes @ SMX West 2014

Brad Geddes is one of the acknowledged experts in paid search marketing. I've had the pleasure, and the competitive advantage, of taking his Google Adwords classes in the past. Brad Geddes's presentation "Breathing New Life Into A Tired Paid Search Campaign" at SMX West 2014 is worth a serious look and review, especially for those of us who have been running Adwords campaigns for years. In my case, for over 11 years. Paid Search is too effective for lead generation to be taken for granted, or allowed to wallow on extended auto-pilot mode!

Breathing New Life Into A Tired Paid Search Campaign from Search Marketing Expo - SMX

SMX West 2014: Blog Coverage Recap

What happened at SMX 2014?

This informative posting on Search Engine Land by Barry Schwartz provides a quick but detailed listing and links to the major topics and highlights presented at SMX West (Search Marketing Expo West) for 2014 in San Jose. For any serious search engine marketer, this SMX West post is worth a digging into!

Google Search Amit Singhal At SMX West 2014

Amit Singhal, the top manager of Google Search, was interviewed by Search Engine Land's Danny Sullivan during SMX 2014 in San Jose. Here is a link to that interview. For anyone who is exploiting search engine marketing for leads, revenue, and ecommerce, this interview is worth a quick read.

Live Blog: Head Of Google Search Amit Singhal Keynote At SMX West 2014

There is also a surprise appearance from another famous Google Employee.

A partial video feed can be seen on YouTube.

"The SEO Revolution Will Not Be Televised" - Presented at SMX West 2014

Presented during the Keynote session of the first day of SMX West 2014, Rand Fishkin presented a short but thought-provoking presentation sharing his opinions on where he sees Search and Search Engine Marketing are going in the near future.

The SEO Revolution Will Not Be Televised by Rand Fishkin of Moz from Search Marketing Expo - SMX