Mr. Milind Mody, CEO at eBrandz, has posted an excellent question on Linked-in today regarding search engine marketing and the Penguin Google search updates which have shaken up the SEO industry.
His question is straightforward:
"How has your Life been after Google’s Penguin Update? – Diagnose, Recover, Rebuild"
My answer is essentially: No Worries. (Good) Content is (Still) King
Here is my extended answer, posted on Linked-in:
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| Matt Cutts + Google + Penquin = SERP Pain & Suffering for Some. |
I do not engage in link-buying, nor spend time on link-building campaigns. I trim extraneous content to enhance the pages for both the reader and Google. I ignore artificial techniques attempting to 'game' the system in a useless attempt to acquire inbound links. I don't need them!
Penguin, Panda, Farmer and the rest of the Google anti-spam updates have cleaned up the SERPs and have benefited my content focused pages and my SERP results. I try to stay on a virtuous path regarding SEO... this approach has brought significant benefits to our search engine marketing and lead generation results.
Learn more about the Penguin SEO anti-spam updates:
Well, life after penguin some are doing good and some are not so fine. Doing good for all of those who are not affected and the not so fine maybe for those who used blackhat techniques.
ReplyDeleteI agree, there are most likely mixed feelings about the Google Penguin update. I know of some fellow business owners who absolutely hate it, and some who could care less.
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